Project details
- Floor Contractor LA
- April 2025
- Nasaj
Project Overview:
Floor Contractor Los Angeles is a service-based platform connecting homeowners and businesses with trusted flooring contractors across the Los Angeles area. The site is designed to drive local traffic, showcase flooring services, and generate qualified leads. With a focus on SEO, user experience, and clean design, the website acts as a professional digital storefront for a contractor network.
Key Features:
Responsive Design – Fully mobile-friendly and optimized for all screen sizes.
Local SEO Strategy – Structured for top visibility in location-based searches (e.g., “flooring contractor near me”).
Service Showcase – Clear breakdown of services with images and calls-to-action.
Lead Generation Forms – Easy-to-use contact forms designed to convert visitors into leads.
Speed & Performance – Lightweight design for fast loading and better SEO rankings.
WordPress CMS – Built on WordPress for easy content updates and scalability.
My Role in the Project:
As the lead developer and content strategist, I designed and built the Floor Contractor Los Angeles website from the ground up. My responsibilities included setting up the WordPress environment, creating a user-focused layout, and implementing SEO strategies targeting the local market. I also crafted service descriptions and optimized every element of the site to support both search visibility and conversion performance.